BoAt Share Price & Unlisted Share - Company Overview
BoAt is an Indian electronics brand that was formed in November 2013. The Company is engaged in the business of trading of digital-first consumer technology products such as headphones, earphones, speakers, wearables, and related accessories.
While boAt is a well-known brand, the company is operated under the legal name Imagine Marketing Services Private Limited, which was founded in 2013.
BoAt manufactures and sells smartwatches as well as a variety of audio-related accessories, including earbuds, travel chargers, stereo headphones, home audio gear, wireless speakers, premium tough cables, and a wide range of cell phone accessories.
Moreover, boAt promotes its product by working with celebrities, sports teams, and public events. The business is now prepared to grow its market by achieving an IPO valuation of $1.5 to $2 billion.
BoAt share is unlisted. Amazon, Flipkart, and other online marketplaces account for the majority of the boat unlisted share sales. The boat share price is unstable, it changes regularly.
BOAT Share Price, Unlisted Share Details as of March 31, 2025
BOAT Outstanding Shares: |
224913068 |
Face Value of BOAT Unlisted Share: |
Rs. 1 Per Equity Share |
ISIN of BOAT Unlisted Share: |
INE03AV01027 |
Lot Size of BOAT Unlisted Share: |
50 Shares |
BOAT Share Price: |
Best in Industry |
PAN Number of BOAT: |
AADCI3821M |
GST Number of BOAT: |
27AADCI3821M1ZF |
Incorporation Details of BOAT
BOAT CIN Number |
U52300MH2013PLC249758 |
BOAT Registration Date |
01-Nov-13 |
Category / Sub-Category of BOAT |
Limited by Shares/ Non-govt company |
BOAT Registered Office Address |
Unit No. 204 & 205, 2nd Floor, D-Wing & E-Wing, Corporate Avenue, Andheri Ghatkopar Link Road, Andheri (East), Mumbai - 400093 |
BOAT Registrar & Transfer Agent Address and Contact Details |
Link InTime India Private Limited E - wing, Unit - 505, Corporate Avenue Opp. Solitaire Park, Chakala, Andheri (East), Mumbai - 400093 Telephone: 022 - 62102400 |
BOAT Share Principal Business Activities
| Name and Description of main products/services | NIC Code of the product/service | % to the total turnover of the Company |
| business of trading digital-first consumer technology products such as headphones, earphones, speakers, wearable and related accessories | 52300 | 100% |
BOAT Share Board of Directors
Mr. Sameer Mehta - Whole-time Director
Mr. Aman Gupta - Whole-time Director
Mr. Vivek Gambhir - Whole-time Director & Chief Executive Officer
Mr. Anish Saraf - Non-Executive Director
Mr. Aashish Kamat - Independent Director
Mr. Anand Ramamoorthy - Independent Director
Mr. Deven Waghani - Independent Director
Mrs. Purvi Sheth - Independent Director
Mr. Ankur Sharma - Chief Financial Officer
Mr. Gaurav Nayyar - Chief Operation Offer
Mr. Mukesh Ranga - Company Secretary
BOAT Share Particulars Of Subsidiary And Associate Companies
| S. No. | Name of the Company | Holding/ Subsidiary/ Associate | % of Shares held |
| 1. | Dive Marketing Private Limited | Subsidiary | 100% |
| 2. | HOB Ventures Private Limited | Subsidiary | 100% |
| 3. | KaHa Technologies Private Limited | Subsidiary | 100% |
| 4. | Sirena Labs Private Limited | Associate | 21.19% |
| 5. | Imagine Marketing Singapore Pte Limited | Subsidiary | 100% |
Imagine Marketing Limited Consolidated Balance Sheet (Rs in Millions)
| Particulars | 31-03-2025 | 31-03-2024 |
| Non-Current Assets | ||
| Property, plant and equipment | 187.11 | 219.17 |
| Right-of-use assets | 185.41 | 280.41 |
| Goodwill | 1,783.84 | 1,783.84 |
| Other Intangible assets | 1,082.97 | 1,318.14 |
| Intangible assets under development | 22.43 | - |
| Investments accounted for using the equity method | 322.60 | 480.20 |
| Other financial assets | 38.51 | 42.37 |
| Deferred tax assets (net) | 362.87 | 553.91 |
| Income tax assets (net) | 123.75 | 220.11 |
| Other non-current assets | 3.51 | 3.40 |
| Current Assets | ||
| Inventories | 3,258.12 | 4,310.06 |
| Investments | 831.95 | - |
| Trade receivables | 2,545.41 | 1,507.96 |
| Cash and cash equivalents | 837.68 | 604.45 |
| Bank balance other than cash and cash equivalents | 1,990.00 | 1,935.00 |
| Loans | 0.54 | 0.04 |
| Other financial assets | 133.04 | 164.06 |
| Other current assets | 2,099.68 | 3,632.13 |
| Total Assets | 15,809.42 | 17,055.25 |
| Equity | ||
| Equity share capital | 96.15 | 96.15 |
| Instruments entirely equity in nature | 108.71 | 108.71 |
| Other equity | 4,506.36 | 3,868.00 |
| Non-Current Liabilities | ||
| Borrowings | - | 5,039.95 |
| Lease liabilities | 114.79 | 197.48 |
| Provisions | 31.93 | 22.53 |
| Deferred tax liabilities (net) | 107.60 | 166.89 |
| Current Liabilities | ||
| Borrowings | 5,648.81 | 3,561.92 |
| Lease liabilities | 83.23 | 82.93 |
| Trade Payable | ||
| Total outstanding dues of micro and small enterprises | 276.79 | 91.08 |
| Total outstanding dues of creditors other than micro and small enterprises | 3,434.56 | 2,109.57 |
| Other financial liabilities | 139.87 | 489.77 |
| Other current liabilities | 151.43 | 101.17 |
| Provisions | 1,109.19 | 1,119.10 |
| Total Equity and Liabilities | 15,809.42 | 17,055.25 |
Imagine Marketing Limited Consolidated Profit & Loss Statement (Rs in Millions)
| Particulars | 31-03-2025 | 31-03-2024 |
| Income | ||
| Revenue from operations | 30,732.77 | 31,176.74 |
| Other income | 245.37 | 176.72 |
| Total Income | 30,978.14 | 31,353.46 |
| Expenses | ||
| Purchases of stock-in-trade | 20,697.81 | 22,711.25 |
| Changes in inventories of stock-in-trade | 1,051.94 | 391.69 |
| Employee benefits expense | 1,348.04 | 1,305.19 |
| Finance costs | 278.85 | 683.69 |
| Depreciation and amortization expense | 399.32 | 355.86 |
| Other expenses | 6,627.58 | 6,888.22 |
| Total Expenses | 30,403.54 | 32,335.90 |
| Profit/(Loss) before exceptional items, share of profit/(losses) of associate join venture and tax | 574.60 | (982.53) |
| Share of profit of associate and joint venture (net of tax) | 86.39 | 19.19 |
| Profit/(loss) before exceptional item and tax | 660.99 | (962.53) |
| Add: Exceptional item on sale of investment in associate | 86.03 | - |
| Profit/(Loss) before tax | 747.02 | (962.53) |
| Current tax | 4.32 | 6.84 |
| Deferred tax | 131.90 | (172.53) |
| Profit/(Loss) for the year | 610.80 | (796.84) |
| Other Comprehensive Income | ||
| Re-measurements of the net defined benefit plans | (0.61) | 4.32 |
| Less- Income tax relating to items that will not be reclassified to profit and loss | 0.15 | (1.09) |
| Exchange differences in translating financial statements of foreign operations | (6.13) | 56.20 |
| Other Comprehensive Income for the year, net of tax | (6.67) | 59.43 |
| Total Comprehensive Income for the year | 604.13 | (737.41) |
| Profit/(loss) for the year attributable to: | ||
| Owners of the Company | 610.80 | (796.84) |
| Other comprehensive income for the year attributable to: | ||
| Owners of the Company | (6.67) | 59.43 |
| Total comprehensive income for the year attributable to: | ||
| Owners of the Company | 604.13 | (737.41) |
| Earnings/(Loss) per equity share (face value of Re. 1 each) | ||
| Basic (Rs.) | 4.07 | (5.31) |
| Diluted (Rs.) | 4.05 | (5.31) |
Imagine Marketing Limited Consolidated Cash Flow Statement (Rs in Millions)
| Particulars | 31-03-2025 | 31-03-2024 |
| Cash Flow from Operating Activities | ||
| Profit/(Loss) before tax | 747.02 | (962.53) |
| Adjustments for: | ||
| Share of profit of associates and joint venture (net of tax) | (86.39) | (19.91) |
| Exceptional item | 86.03 | - |
| Depreciation and amortization expense | 399.32 | 355.86 |
| Impairment expense | 7.73 | - |
| Share based payment expense | 86.04 | 111.56 |
| Interest on fixed deposits from banks | (170.29) | (137.26) |
| Interest income from others | (2.72) | (2.40) |
| Fair valuation (gain) from investments designated at FVTPL (net) | (23.82) | (0.15) |
| Gain on de-recognition of leases | (0.16) | (2.28) |
| Fair value loss on account of changes in financial liabilities | 6.52 | 8.72 |
| Finance cost | 278.85 | 683.69 |
| Provision/(Reversal) for loss allowance for trade receivables | 18.67 | (62.23) |
| Provision for doubtful advances | 145.59 | 104.26 |
| Provision/(Reversal) for slow and non-moving inventory (net) | (589.32) | 758.33 |
| Loss on Sale/Disposal of tangible and intangible assets (net) | 0.20 | 1.07 |
| Unrealized foreign exchange loss (net) | 13.88 | 0.49 |
| Loss of derivative contracts | 14.51 | - |
| Operating profit before working capital changes | 931.66 | 837.22 |
| Adjustments for : | ||
| Decrease/(Increase) in inventories | 1,641.26 | (366.64) |
| Decrease/(Increase) in trade receivables | (1,056.12) | 1,312.34 |
| Decrease/(Increase) in loans | (0.50) | 0.41 |
| Decrease/(Increase) in other financial assets | 0.13 | 105.52 |
| (Increase) in other current and non-current assets | 1,386.75 | 206.45 |
| Increase/(Decrease) in trade payables | 1,336.57 | (395.30) |
| Increase in other financial liabilities | 36.47 | 9.42 |
| Increase/(Decrease) in other current liabilities | 50.25 | (50.11) |
| Increase /(Decrease) in current and non-current provisions | (2.71) | 466.01 |
| Cash generated from operations | 4,323.76 | 3,981.32 |
| Taxes paid (net of refunds) | 92.04 | (47.25) |
| Net Cash flows from operating activities | 4,415.79 | 3,934.08 |
| Cash Flow from Investing Activities | ||
| Dividend received from joint venture | 30.00 | - |
| Sale of investment in associate/(Investment made in equity share of joint venture) (net of exceptional items) | 127.96 | (165.00) |
| (Investment in)/Redemption of mutual funds (net) | (808.13) | 8.29 |
| Acquisition of property, plant and equipment | (50.33) | (199.67) |
| Proceeds from sale of property, plant and equipment | 0.01 | 78.87 |
| Acquisition of intangible assets including expenditure on internally generated intangible assets | (22.84) | (82.85) |
| Redemption of fixed deposits | (4,995.00) | 244.39 |
| Investment in fixed deposits | 5,075.00 | (249.00) |
| Payment of deferred consideration | (470.85) | (224.53) |
| Interest on fixed deposits | 176.38 | 215.32 |
| Net cash flow (used in) investing activities | (937.71) | (374.18) |
| Cash Flow from Financing Activities | ||
| Proceeds from issue of equity shares, including securities premium | - | 7.09 |
| (Repayment) of short-term borrowings (net) | (2,959.58) | (3,767.96) |
| Principal repayment of lease liabilities | (85.02) | (87.74) |
| Interest repayment of lease liabilities | (21.50) | (24.66) |
| Interest and other borrowing costs paid | (172.56) | (612.40) |
| Net cash flow generated from financing activities | (3,238.66) | (4,485.67) |
| Effect of exchange differences on translation of foreign currency | (6.21) | 56.20 |
| Net increase/(decrease) in cash and cash equivalents | 233.23 | (869.58) |
| Cash and cash equivalents at the beginning of the year | 604.45 | 1,474.03 |
| Cash and cash equivalents at the end of the year | 837.68 | 604.45 |
Here is a summary of the Cash Flow Statement for the years 2025 and 2024:
Cash Flow from Operating Activities
In FY 2025, the company reported a profit before tax of ₹747.02 million, a turnaround from the loss of ₹962.53 million in FY 2024. After adjustments for non-cash and non-operating items such as depreciation (₹399.32 million), finance costs (₹278.85 million), provisions for doubtful advances (₹145.59 million), and reversal of slow-moving inventory provisions (₹589.32 million), the operating profit before working capital changes stood at ₹931.66 million in FY 2025, slightly higher than ₹837.22 million in FY 2024.
Working capital adjustments provided a strong boost to cash flows. Notably, there was a reduction in inventories of ₹1,641.26 million, and an increase in trade payables of ₹1,336.57 million, though trade receivables increased by ₹1,056.12 million, creating some outflow. As a result, cash generated from operations rose to ₹4,323.76 million in FY 2025 compared to ₹3,981.32 million in FY 2024. After accounting for taxes, the net cash flow from operating activities was ₹4,415.79 million, higher than the ₹3,934.08 million achieved in FY 2024. This shows significant improvement in operational efficiency and working capital management.
Cash Flow from Investing Activities
The company’s investing activities showed moderate outflows in FY 2025 compared to FY 2024. The major movements include investment in mutual funds (₹808.13 million), payment of deferred consideration (₹470.85 million), and acquisition of property and intangible assets totaling ₹73.17 million. At the same time, the company redeemed fixed deposits worth ₹5,075 million, while also investing ₹4,995 million, balancing liquidity management. Additional inflows came from dividends from a joint venture (₹30 million) and proceeds from sale of investment in associate (₹127.96 million).
Overall, the company reported a net cash outflow of ₹937.71 million in FY 2025, compared to ₹374.18 million in FY 2024. The higher outflow reflects continued strategic investments, but these were partly offset by cash inflows from fixed deposit movements.
Cash Flow from Financing Activities
Financing activities showed a clear outflow trend. In FY 2025, the company repaid short-term borrowings worth ₹2,959.58 million, alongside lease liability repayments of ₹106.52 million (principal and interest), and borrowing costs of ₹172.56 million. Unlike FY 2024, there was no equity issuance in FY 2025. Consequently, the net outflow from financing activities stood at ₹3,238.66 million in FY 2025, lower than the ₹4,485.67 million outflow in FY 2024, but still a significant drain on cash resources.
Net Cash Position
Despite heavy outflows from investing and financing activities, strong cash inflows from operations ensured that the company ended FY 2025 on a positive note. The net increase in cash and cash equivalents was ₹233.23 million in FY 2025, reversing the sharp decline of ₹869.58 million in FY 2024.
Standalone Financial Ratios of Imagine Marketing Limited
| Particulars | 2025 | 2024 |
| Current ratio | 1.05 | 1.71 |
| Debt-Equity ratio (CCPS Treated as financial liability) | 1.10 | 1.82 |
| Debt-Equity ratio (CCPS treated as Equity) | 0.09 | 0.37 |
| Debt Service coverage ratio | 0.43 | 0.08 |
| Return on equity ratio (in %) (CCPS treated as financial liability) | 12.71% | -10.89% |
| Return on equity ratio (in %) (CCPS treated as equity) | 6.36% | -5.38% |
| Inventory Turnover ratio | 5.74 | 5.15 |
| Trade receivables turnover ratio | 15.17 | 14.81 |
| Trade Payables turnover ratio | 9.06 | 11.97 |
| Net capital turnover ratio | 51.72 | 6.19 |
| Net profit ratio (in %) | 2.10% | -1.73% |
| Return on capital employed (in %) | 9.13% | -0.60% |
| Return on Investment (in %) | 7.90% | 6.21% |
Here is a summary of the financial ratios for Imagine Marketing Limited for the year 2025 and 2024:
Current Ratio
The current ratio decreased from 1.71 in 2024 to 1.05 in 2025. This means the company now has just enough current assets to cover its current liabilities, compared to a stronger cushion last year.
Debt-Equity Ratio
When CCPS is treated as liability: The ratio fell from 1.82 to 1.10, showing reduced financial risk. The company is still dependent on debt, but the burden has come down.
When CCPS is treated as equity: The ratio dropped from 0.37 to 0.09, which indicates very low leverage. Under this treatment, the company looks financially very strong and almost debt-free.
Debt Service Coverage Ratio (DSCR)
The DSCR rose from 0.08 in 2024 to 0.43 in 2025. A ratio below 1 means earnings are not enough to cover debt obligations. However, the improvement shows that the company has strengthened its ability to service debt.
Return on Equity (ROE)
With CCPS as liability: ROE moved from -10.89% to 12.71%, a big turnaround. This means the company has shifted from eroding shareholder value to creating good returns.
With CCPS as equity: ROE improved from -5.38% to 6.36%, again showing that the company is now profitable and rewarding shareholders, although at a lower level than the liability treatment.
Inventory Turnover Ratio
The ratio increased from 5.15 to 5.74. This means the company is selling and replenishing its stock more quickly, which is a positive sign of operational efficiency and better demand management.
Trade Receivables Turnover Ratio
The ratio improved slightly from 14.81 to 15.17. This means the company is collecting dues from customers faster than last year, improving cash flow and reducing credit risk.
Trade Payables Turnover Ratio
The ratio fell from 11.97 to 9.06. This indicates the company is taking longer to pay its suppliers. While this can help with cash management, it may affect supplier relationships if stretched too far.
Net Capital Turnover Ratio
This ratio jumped from 6.19 to 51.72, which is a huge improvement. It means the company is using its working capital very efficiently to generate sales. This reflects much stronger operational management compared to last year.
Net Profit Ratio
The net profit margin improved from -1.73% in 2024 to 2.10% in 2025. This shows the company moved from a loss to a profit, indicating stronger cost control and revenue growth.
Return on Capital Employed (ROCE)
ROCE rose from -0.60% to 9.13%. This means the company is now generating positive returns on the overall capital invested, showing a strong recovery in efficiency and profitability.
Return on Investment (ROI)
The ROI increased from 6.21% to 7.90%. This suggests the company’s investments are giving better returns than before, reflecting stronger overall performance.
A V Thomas International Limited Annual Report 2023-24
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